The psychology of innovation ielts

剑桥雅思10Test1阅读Passage3答案解析 The psychology of innovation 创新的心理 剑桥雅思10阅读第一套题目第三篇文章的14道题由4道单项选择，5道完成句子匹配，以及5道TRUE/FALSE/NOT GIVEN组成。虽然题目本身不算太难，但因为文章较长，给定位带来不少麻烦。下面是具体每道题目的答案解析。 点击查看这篇 重点词汇与对应的 原文翻译： 剑桥雅思10 Test1 Passage3阅读答案解析 第27题答案：C 对应原文：第2段：the fit between an employee’s values and a company’s values makes a difference to what contribution they make 第3段：One of the most famous photographs in the story of rock’n’roll emphasises Cialdini’s views. 答案解析：对于这种具体例子说明了作者什么观点类别的题目，答案一般位于例子前面或者后面。从第三段开头我们可以看到这一例子主要是强调Cialdini在前面一段提到的观点，即个人和公司的价格观念需要互相契合。只有C选项符合这一意思，由此确定答案。 第28题答案：A 对应原文：第6段：he and Crick had succeeded because they were aware that they weren’t the most intelligent of the scientists pursuing the answer 答案解析：原文中提到，他们成功的原因是意识到自己并非追寻答案的最聪明科学家。即意识到文章来自老烤鸭雅思自身的局限性，由此确定A为答案。C选项与这一描述相反，而B选项和D选项则完全没有提到，因此统统排除。 第29题答案：D 对应原文：第8段：even something as simple as writing deepens every individual’s engagement in the project. 答案解析：跟第27题类似，我们去具体举例的前面或者后面寻找，发现原文中提到“即便是像写作这么简单的事情也会加深每个人对项目的投入”。D选项strengthen与deepen对应，commitment与engagement对应，idea与project对应，由此确定答案。 第30题答案：B 对应原文：第11段：Leaders should encourage everyone to contribute and simultaneously assure all concerned that every recommendation is important to making the right decision and will be given full attention 答案解析：原文中提到，领导要让员工意识到，每一项建议对做出正确的决定都至关重要。即让员工感觉到他们的贡献会受到重视，由此确定B为答案。 第31题答案：G 对应原文：第2段：Research shows that the fit between an employee’s values and a company’s values makes a difference to what contribution they make and whether, ...

What have been the trends and what are the prospects for European transport systems A It is difficult to conceive of vigorous economic growth without an efficient transport system. Although modern information technologies can reduce the demand for physical transport by facilitating teleworking and teleservices, the requirement for transport continues to increase. There are two key factors behind this trend. For passenger transport, the determining factor is the spectacular growth in car use. The number of cars on European Union (EU) roads saw an increase of three million cars each year from 1990 to 2010, and in the next decade, the EU will see a further substantial increase in its fleet. B As far as goods transport is concerned, growth is due to a large extent to changes in the European economy and its system of production. In the last 20 years, as internal frontiers have been abolished, the EU has moved from a ”stock” economy to a ”flow” economy. This phenomenon has been emphasised by the relocation of some industries, particularly those which are labour intensive, to reduce production costs, even though the production site is hundreds or even thousands of kilometres away from the final assembly plant or away from users. C The strong economic growth expected in countries which are candidates for entry to the EU will also increase transport flows, in particular, road haulage traffic. In 1998, some of these countries already exported more than twice their 1990 volumes and i...

You should spend about 20 minutes on Questions 27- 40, which are based on Reading Passage 192 below: The psychology of innovation Why are so few companies truly innovative? Innovation is key to business survival，and companies put substantial resources into inspiring employees to develop new ideas. There are, nevertheless, people working in luxurious, state-of-the-art centres designed to stimulate innovation who find that their environment doesn’t make them feel at all creative. And there are those who don’t have a budget, or much space, but who innovate successfully. For Robert B. Cialdini, Professor of Psychology at Arizona State University, one reason that companies don’t succeed as often as they should is that innovation starts with recruitment. Research shows that the fit between an employee’s values and a company’s values makes a difference to what contribution they make and whether, two years after they join, they’re still at the company. Studies at Harvard Business School show that, although some individuals may be more creative than others, almost every individual can be creative in the right circumstances. One of the most famous photographs in the story of rock’n’roll emphasises Ciaidini’s views. The 1956 picture of singers Elvis Presley, Carl Perkins, Johnny Cash and Jerry Lee Lewis jamming at a piano in Sun Studios in Memphis tells a hidden story. Sun’s ‘million-dollar quartet’ could have been a quintet. Missing from the picture is Roy Orbison’ a greater natural...

You should spend about 20 minutes on Questions 27- 40, which are based on Passage 219 below. The Psychology of Wealth What stops people from succeeding financially and having on-going prosperity in their life? The answer is generally focused around the belief that financial success is not a possibility. There are many people who have unconscious barriers that prevent them from having the wealth and abundance that they deserve. At a conscious level, most people think they are doing everything possible to achieve their goals. However, there still might be some unwitting part of them that does not believe they can obtain success. The more that unconscious part is avoided, the more a person will be blocked in their everyday life. Another problem is that, instead of focusing on all the possible ways to get rich, many people have an obsession about what they do not have. An interesting pattern develops in which they can become angry or resentful over their situation and this, in turn, can limit these people in their lives more and more. Individuals would find it so much easier to get ahead in life with a peaceful state of mind, rather than an angry or resentful one. A first step in understanding the unconscious patterning of a person’s financial situation is to explore the deeper nature of how they represent money. For example, a person with money issues may have had parents who lived in poverty, and they subsequently formed a ‘Depression Era’ mentality. An unconscious belief ca...

If you are wishing to get good scores in the Also Read: Light Pollution Reading Answers: IELTS Reading Test Passage with Questions & Answers The Psychology of Innovation IELTS Reading Answers Part One Why are so few companies truly innovative? Innovation is key to business survival，and companies put substantial resources into inspiring employees to develop new ideas. There are, nevertheless, people working in luxurious, state-of-the-art centers designed to stimulate innovation who find that their environment doesn’t make them feel at all creative. And there are those who don’t have a budget, or much space, but who innovate successfully. For Robert B. Cialdini, Professor of Psychology at Arizona State University, one reason that companies don’t succeed as often as they should is that innovation starts with recruitment. Research shows that the fit between an employee’s values and a company’s values makes a difference to what contribution they make and whether, two years after they join, they’re still at the company. Studies at Harvard Business School show that, although some individuals may be more creative than others, almost every individual can be creative in the right circumstances. Part Two One of the most famous photographs in the history of rock n roll emphasizes Ciaidini’s views. The 1956 picture of singers Elvis Presley, Carl Perkins, Johnny Cash and Jerry Lee Lewis jamming at a piano in Sun Studios in Memphis tells a hidden story. Sun’s ‘million-dollar quartet’ cou...

The psychology of innovation Why are so few companies truly innovative? Innovation is key to business survival, and companies put substantial resources into inspiring employees to develop new ideas. There are, nevertheless, people working in luxurious, state-of-the-art centres designed to stimulate innovation who find that their environment doesn’t make them feel at all creative. And there are those who don’t have a budget, or much space, but who innovate successfully. For Robert B. Cialdini, Professor of Psychology at Arizona State University, one reason that companies don’t succeed as often as they should is that innovation starts with recruitment. Research shows that the fit between an employee’s values and a company’s values makes a difference to what contribution they make and whether, two years after they join, they’re still at the company. Studies at Harvard Business School show that, although some individuals may be more creative than others, almost every individual can be creative in the right circumstances. One of the most famous photographs in the story of rock’n’roll emphasises Ciaidini’s views. The 1956 picture of singers Elvis Presley, Carl Perkins, Johnny Cash and Jerry Lee Lewis jamming at a piano in Sun Studios in Memphis tells a hidden story. Sun’s ‘million-dollar quartet’ could have been a quintet. Missing from the picture is Roy Orbison’ a greater natural singer than Lewis, Perkins or Cash. Sam Phillips, who owned Sun, wanted to revolutionise popular mu...