What is eco labelling what are its advantages

Empowering long-term sustainability is no easy feat. Many Although such certifications may signal a lower environmental impact, simply awarding certification does not ensure that consumers will be willing to change their purchasing habits, nor does it guarantee a change in market structure. Accordingly, for One of the first keys to success is raising general awareness and visibility. This often takes the form of outreach campaigns with the goal of consumer education. Depending on the awarding body, these campaigns can be hosted by governments (e.g. the For the certification to have meaning to the consumer, the awarding body must establish credibilitythrough consistent labeling requirements. Likewise, labeling authorities must remain impartial and effective (lack of perceived corruption). This means that they evaluate products and services based on their adherence to specific criteria rather than attacking or excluding other products. This results in certified end-products that stand out above other products because of more laudable qualities, rather than because of an unfair advantage they did not earn. When establishing effective certification criteria – which can be social, economic, or environmental – certification bodies must consider scientific principles, consumer beliefs and opinions, and market realities. A general alignment of stakeholder interestsincreases the marketability and thereby the efficacy of the ecolabel. That is not to say that the objectives of an eco...

Eco-label certification verifies that construction products, such as concrete, are eco-friendly and strengthens the reputation of your brand as one that is environmentally-conscious. OVER the last few decades, eco-labelling has been a driving force for innovation within the construction industry. New ways to build with minimal environmental impact are becoming increasingly sought after, as governments across the globe aim for a net-zero economy. According to the 2020 Global Status Report for Buildings and Constructions, the sector accounted for 38% of total global energy-related carbon dioxide emissions in 2019. Concrete, a common and popular construction material, is responsible for 9% of total greenhouse gas emissions, according to the Organisation for Economic Co-operation and Development (OECD). Globally, the demand for green buildings is also on the rise. This has increased the value of eco-labelling in the construction industry, as businesses and organisations are looking to showcase their commitment to sustainability. A reputation that matters In Malaysia, there’s only one organisation from which you can count on to obtain eco-label certifications, SIRIM QAS. This is due to its compelling advantages. For starters, SIRIM QAS has been in the business of providing independent assurance for construction and building materials for over four decades. What this translates to is a wealth of experience providing testing, inspection and certification services. Secondly, eco...

With growing concern about the impact of production systems on the environment, a range of efforts have been made to shift both producer and consumer behavior. Ecolabelling is one approach that aims to (1) inform consumers about the environmental impact of their consumption patterns and (2) encourage producers to improve the environmental sustainability of their products and services. At present, there are three main types of ecolabels: Type I, Type II and Type III. They are as follows: Type I The “classic” ecolabel that evaluates the environmental quality of a product compared with other products of comparable function. This type of ecolabel is – designed to be consumer-friendly and informative – based on the fulfillment of a set of criteria – awarded by a certified third-party program​ – often government supported – criteria and categories are defined by independent experts, e.g. academic researchers, but also include input from interest groups and technical experts – evaluation and selection requirements are available to the public – certification is granted for a specific time period after which the product/service needs to be recertified Type I is considered the so-called gold standard for consumer education because there is an independent certifying body. Common examples include t Type II Claims by manufacturers, importers, retailers, or distributors about environmental characteristics of a product or service, e.g ‘dolphin safe’. This type of ecolabel is – self-decla...

Table of Contents • • • • • • • Introduction In the introduction, we will be first knowing about what Green Trademarks are, and their various examples. This article will further include what are the various Green Trademarks all over the globe and, how they work, how the Green Trademarks are used as a marketing strategy by the Companies and, why more companies and other organizations are adopting the Green Trademarks. Further, the need for the Green Trademarks shall also be covered here. We will understand the present scenario of Green Trademarks with the help of various examples. Green Trademarks are normal trademarks only that can be represented graphically and which distinguishes goods and services from other goods at the same time they promote the preservation of the environment and sustainable development. They highly discourage the very act of reducing the quality of the environment by polluting the air- water plants, lakes, rivers, animal habitats and various small organisms, in short, the biodiversity. Few examples of Green Trademark can be Earth choice by Domtar Paper which are eco-friendly papers, the products of the brand Honest Company which sells baby diapers body care and other household cleaning products are all eco friendly. Ben and Jerry provide educational services seminars and workshops in the field of sustainable dairy farming. Greemmom Com. is an online retail store offering eco-friendly products in the USA. In India, Godrej is a very good example of G...

Objectives of Eco-Labelling The following are the objectives of eco-labelling Protecting the Environment: With increasing incidences of damage to the ecology, and phenomena such as global warming and depletion of the ozone layer, it is high time that mankind made a conscious effort towards safe-guarding the environment Encouraging Environment Friendly Innovation: A few great ideas are the product of an intelligent idle mind, but most successful innovations have been created from the drive to fulfil a need. Promoting environment friendly products as a policy may help foster an innovative culture which results in such products. A very common and highly successful example is the entire gamut of electrical appliances which are ENERGYSTAR compliant, not only do they consume lesser energy; they also result in lesser emission of greenhouse gases and result in cost-savings in the long-run. Building Consumer Awareness: Eco-labelling may help increase consumer awareness about the environmental consequences of their choices and may in turn facilitate better well-informed buying decisions. Such decisions will accumulate and the cumulative effort will be a better-informed “aware” environment-friendly society which exercises more caution and care towards the environment. Benefits of Eco-labelling Eco-labelling as an academic concept may appear to be nice, but when it comes to actually putting it into practice, companies balk immediately due to one or more of the following reasons • Thei...