With which brand did xiaomi enter into a strategic partnership in imagery technology for xiaomi 13 pro?

Summary. Traditional platform businesses generally fall into one of two categories: Ecosystems, such as Apple’s App Store, which offer limited resources to a wide array of independently-run firms; and Corporate Venture Capital (CVC) companies, such as Intel Capital, which invest heavily into a small number of ventures that promise either financial or strategic returns. However, new research into Xiaomi’s growth strategy suggests that the Beijing-based electronics giant has developed a blended approach, borrowing elements of both traditional ecosystem and CVC firms to create a broad ecosystem of strongly-supported partner ventures. Based on a series of in-depth interviews with executives from both Xiaomi and its partner companies, the authors identify three factors that have enabled this novel business model: Xiaomi structures its investments to incentivize innovation and build trust while still ensuring alignment, proactively fosters an ecosystem mindset throughout its organization, and takes a deliberate, measured approach to expanding the scope of its ecosystem over time. From Apple to Amazon, Google to WeChat, digital platform-based ecosystems have become increasingly dominant in the last decade. However, while these businesses may all seem to follow similar models, there are in fact major differences between different types of platform companies. Specifically, through our The CVC Approach Perhaps the most traditional approach to expansion is through CVC: An established...

In June 2021, a global smartphone sales report marked an unusual tipping point. According to Beyond smartphones, Xiaomi has achieved global supremacy in the burgeoning Internet of Things (IoT) market, as my INSEAD colleague Amitava Chattopadhyay detailed in a recent INSEAD Knowledge article and case study. There are many reasons for Xiaomi’s unlikely rise. For example, Chattopadhyay describes how the company effectively leveraged strategic alliances to build competitive advantage in IoT. In this article, I hope to complement his and others’ insights by looking at the fundamental strategic principles that underlie Xiaomi’s highly successful approach in smartphones – a crowded arena deemed impossible to enter by many. These principles can help other companies pay closer attention to challengers like Xiaomi in their industries. First and foremost, Xiaomi’s product strategy closely follows the Xiaomi’s phones are designed to solve the unmet need of the iPhone users. Instead of following the industry playbook and pushing incremental technology improvements, Xiaomi continues to make conscious feature choices. For example, the first Mi phone was designed for the dissatisfied Apple customers in China. Because of the fast development of super apps, such as WeChat, Chinese consumers use their smartphones to chat, commute, shop and pay for everything. As a result, long battery life is absolutely critical. For Instagram or Weibo influencers, camera hardware and software are essential ...

As can be inferred from the image the company uses to commemorate the partnership which shows an invisible smartphone, there isn’t much in the way of details on the announcement, though some are suggesting that the first phone to feature the partnerwhip will be the Xiaomi 12 Ultra. Centered around the new Qualcomm Snapdragon 8 Gen 1 processor, rumors say to expect the 12 Ultra to have a 1/1.1-inch 50-megapixel IMX800 main camera with ultra-wide, wide, and periscope zoom lenses. Leica’s previous partnerships included a five-year marriage to Huawei, but after the U.S. Government placed a ban on all Huawei phones coming into its market, Leica left that deal in 2021 and recently produced a phone in partnership with Sharp in the Leica branded “It is an honor to announce the long-term strategic cooperation with Xiaomi”, Leica Camera AG CEO Matthias Harsch says. “We will provide consumers in the field of mobile photography exceptional image quality, classic Leica aesthetics, unrestricted creativity, and will open a new era of mobile imaging.” Whether the deal between the two companies is merely Leica loaning its brand name to an existing design with some software filters and tools or an actual hardware development of a smartphone camera that can meet the goals set forth by the partnership has not been revealed. If the deal is similar to the one made with Huawei, it will likely be a licensing arrangement for the use of Leica’s brand name and select Leica filters and effects. Xiaom...

Xiaomi has announced a long-term partnership with Leica for its mobile imaging technology. The company will work closely with the camera lens leader to add some of its technology and expertise to its flagship smartphones. Xiaomi has confirmed that their first jointly developed flagship smartphone will be launched in July this year, The partnership will focus on research and development of new lens elements for a more compact form factor. Leica, as one of the leading experts in photography, has been designing compact cameras with impressive image reproduction and quality. The company’s products have been a choice for many users who want a premium camera experience. Moreover, Leica’s iconic red trademark visible on the many products stands out from the crowd. (Image credit: Slash Leaks) The announcement of the collaboration doesn’t name any device, but we could expect the Xiaomi 12 Ultra to launch in July. The smartphone was previously spotted with multiple lenses at the back. The highlight is a massive primary lens at the centre with a Sony IMX800 sensor. It comes with a 1/1.1-inch sensor at 50MP, which is the largest on any smartphone. We can expect the Xiaomi 12 Ultra to go head to head against the Vivo X80 Pro when it launches. Best of two worlds Counting OnePlus’ partnership with Hasselblad and Vivo’s latest offering with Carl Zeiss, this is the third collaboration we’ve seen between tech companies and camera hardware manufacturers. While Xiaomi only recently launched t...

Summary. When you think about Xiaomi, you mind probably goes to smartphones, but what’s less known is that the company originally entered the fiercely competitive smartphone market without offering a phone. When Xiaomi launched in 2010, it only offered a free Android-based OS. But within seven years, it became one of the world’s largest smartphone makers, reaching $15 billion in revenue. In this article, based on interviews with top executives, the authors discuss how Xiaomi was able to grow so explosively, the strategies it used, and what other companies can learn from Xiaomi’s rise. When Xiaomi entered the fiercely competitive smartphone market in 2010, it did so without even offering a real phone. The company only offered a free Android-based operating system (OS). Yet, within seven years, Xiaomi became one of the world’s largest smartphone makers, reaching $15 billion in revenue. Accelerating its growth rate, Xiaomi transformed into the world’s largest consumer IoT (Internet of Things) firm by 2020, with its revenue surpassing $37 billion and more than 210 million IoT devices (excluding smartphones and laptops) sold across more than 90 countries. How was Xiaomi able to grow so explosively and what lessons can other companies learn from Xiaomi’s rise? We sought answers via an in-depth, multi-year study of the firm, including extensive interviews with 12 top executives (including cofounders, chairman, CEO, president, senior VPs, and executives leading R&D, distribution, ...

In our pursuit of imaging technology breakthroughs, we focus on everything about you - how you feel and perceive behind every shot and how can we bring you a better intuitive mobile photography experience. Therefore we build up our imaging philosophy - Xiaomi InSight. Xiaomi InSight consists of two cornerstones - intelligence and authenticity. Through intelligence, Xiaomi can push the boundaries of image quality with the leading optical system and proprietary algorithms to capture details that even eyes cannot perceive. Through authenticity, Xiaomi wishes to unleash the power of your views to move the hearts of others. With the imaging philosophy, Xiaomi strives to capture and reflect human emotions that touch the hearts of millions. We are dedicated to bringing mobile imaging technology and photography experience to the next level. On May 23rd, 2022, we officially announced the strategic partnership in imagery technology with Leica Camera. The partnership is a comprehensive integration of the imaging capabilities of us and Leica Camera, including optics, imaging, image processing, photography experience, and other smartphone imagery factors. We firmly believe that this partnership starts a new era of mobile photography and leads to breakthroughs across the industry. Xiaomi 13 Series is a true masterpiece. Xiaomi 13 Series is the latest realization of our Xiaomi InSight and partnership with Leica. Be ready to experience master-level photography with pro-grade lenses on Xia...

Xiaomi wrote “Strategic partnership in imagery technology”. According to reports, the company will officially release this device in July this year. This is not the first time that Leica is cooperating with a smartphone brand. Recall that Leica already has a strategic partnership with Sharp, Huawei and Panasonic. Taking Huawei as an example, its camera is significantly better after its cooperation with Leica. Huawei smartphones remains at the top of DxOMark rankings for many months. Join GizChina on Telegram Considering that Xiaomi also hit the top of the DxOMark ranking with the Xiaomi Mi 11 Ultra, its cooperation with Leica should improve its camera specs. As of now, there is no official information from Xiaomi with regards to what Leica will bring to the table. Furthermore, the company did not also reveal the specs of the upcoming flagship smartphone. Xiaomi Leica smartphone – what to expect As of now, we can only make professional guesses regarding this smartphone. The first pointer will be towards the new Read Also: Xiaomi granted a new pop-up design patent The new flagship platform, the Snapdragon 8+ Gen 1, achieves double breakthroughs in energy efficiency and performance. According to reports, this chip comes with significant changes in six aspects. This time, the company uses TSMC’s 4nm process on the Snapdragon 8+ Gen 1. Recall that the Snapdragon 8 Gen 1 uses Samsung’s 4nm process. However, the SD 8+ still uses an eight-core architecture including 1 Cortex X2 su...

The rumours finally became a fact with the German camera company Leica joining hands with the Chinese smartphone maker, Xiaomi. Both the companies announced the strategic partnership terming it as collaborative development of mobile imaging. The market will witness the first jointly developed camera smartphone in July this year, confirmed. The smartphone name has not been revealed but it’s expected to be the Xiaomi 12 Ultra. For Xiaomi, it’s obviously the first collaboration with any camera company. However, for Leica, it’s not the first time. The German camera company’s first mobile partnership was with Huawei, which has now probably ended. Huawei’s partnership with Leica was one of the best collaborations we have seen between smartphone and camera companies. Unfortunate for Huawei, it had to face US trade sanctions leading to its decreasing sales. It’s fine for Leica to look for another mobile partner. Also note that last year, Leica partnered with Sharp, a Japanese brand, for a Leica-branded smartphone. But it was exclusive to the Japanese market. Right now it’s difficult to tell the details of the partnership between Leica and Xiaomi as there is no information about what hardware contributions Leica will make for Xiaomi’s smartphones. Xiaomi CEO Lei Jun said in a statement that Xiaomi and Leica “agree with each other’s pursuits and ideas and our cooperation involves optical design as well as tuning aesthetic orientations.” The Chinese smartphone brand tweeted earlier t...

The rumours finally became a fact with the German camera company Leica joining hands with the Chinese smartphone maker, Xiaomi. Both the companies announced the strategic partnership terming it as collaborative development of mobile imaging. The market will witness the first jointly developed camera smartphone in July this year, confirmed. The smartphone name has not been revealed but it’s expected to be the Xiaomi 12 Ultra. For Xiaomi, it’s obviously the first collaboration with any camera company. However, for Leica, it’s not the first time. The German camera company’s first mobile partnership was with Huawei, which has now probably ended. Huawei’s partnership with Leica was one of the best collaborations we have seen between smartphone and camera companies. Unfortunate for Huawei, it had to face US trade sanctions leading to its decreasing sales. It’s fine for Leica to look for another mobile partner. Also note that last year, Leica partnered with Sharp, a Japanese brand, for a Leica-branded smartphone. But it was exclusive to the Japanese market. Right now it’s difficult to tell the details of the partnership between Leica and Xiaomi as there is no information about what hardware contributions Leica will make for Xiaomi’s smartphones. Xiaomi CEO Lei Jun said in a statement that Xiaomi and Leica “agree with each other’s pursuits and ideas and our cooperation involves optical design as well as tuning aesthetic orientations.” The Chinese smartphone brand tweeted earlier t...

Summary. When you think about Xiaomi, you mind probably goes to smartphones, but what’s less known is that the company originally entered the fiercely competitive smartphone market without offering a phone. When Xiaomi launched in 2010, it only offered a free Android-based OS. But within seven years, it became one of the world’s largest smartphone makers, reaching $15 billion in revenue. In this article, based on interviews with top executives, the authors discuss how Xiaomi was able to grow so explosively, the strategies it used, and what other companies can learn from Xiaomi’s rise. When Xiaomi entered the fiercely competitive smartphone market in 2010, it did so without even offering a real phone. The company only offered a free Android-based operating system (OS). Yet, within seven years, Xiaomi became one of the world’s largest smartphone makers, reaching $15 billion in revenue. Accelerating its growth rate, Xiaomi transformed into the world’s largest consumer IoT (Internet of Things) firm by 2020, with its revenue surpassing $37 billion and more than 210 million IoT devices (excluding smartphones and laptops) sold across more than 90 countries. How was Xiaomi able to grow so explosively and what lessons can other companies learn from Xiaomi’s rise? We sought answers via an in-depth, multi-year study of the firm, including extensive interviews with 12 top executives (including cofounders, chairman, CEO, president, senior VPs, and executives leading R&D, distribution, ...