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• LinkedIn is a social media platform website for professionals to use to find and apply for jobs, network with others, and discuss career advice. • Because so many employers use LinkedIn for hiring purposes, it is important for job seekers to have a strong presence on LinkedIn, and use the site actively. • It is free to sign up, and you'll need an email address and phone number, and a username and password. • To log in, you'll need to go to LinkedIn.com and fill in your username and password. There's also a mobile app you can use on your smartphone. How To Sign Up for LinkedIn In order to log in to LinkedIn, you'll first need to sign up to join. It's free—and simple—to create a LinkedIn account. You can do it on your phone via the mobile app or on the website, LinkedIn.com. Here's how: How To Log In to LinkedIn Once you have created a profile, you'll be able to sign in to your LinkedIn account to update your profile, connect with networking contacts, send messages to those contacts, job search, find information on hiring companies, and join career and business-related groups. Here's how to log in: Add a Background Image LinkedIn also offers you an option to add a background or cover photo to your profile page. If you choose to do this, use an image related to your professional life. For example, if you are a graphic designer, you might include an image you created. If you are an art historian, you could add an image of a painting you have written about. Make your headline...

Upgrade your education easily • Discover over 17,400 courses and learning paths • Courses cover the most popular topics from the fields of business, technology and creativity • Use the courses to upgrade your education and skills *LinkedIn Learning is subject to a charge unless you have a LinkedIn Career or LinkedIn Premium Business membership.

• Discover how much it costs to advertise on LinkedIn. • An easy way to reach new audiences by amplifying your best content. • Reach the people who matter most to your business. • Measure the true impact of your LinkedIn ads. • Track conversions and optimize your campaigns automatically. • Measure the ROI of your LinkedIn ads. • Qualified leads come from a quality audience on LinkedIn.