My smart price

MySmartPrice is a price comparison and product discovery platform that helps users make the right shopping decision by providing real-time information about product pricing and nearby availability. Founded in 2010, MySmartPrice is an Indian based Arun Chinnachamy, VP of Engineering at MySmartPrice, leads the team managing the email program, which is critical for driving customer engagement and retention. Using Twilio SendGrid’s customizable APIs, MySmartPrice has the freedom to fully integrate email with their in-house systems. As a result, they’ve built an impressive email program that’s optimized for their business–enjoying the confidence that comes from having SendGrid’s delivery infrastructure as the backbone. Challenge Customers receiving unwanted email and unsubscribing is a huge risk to long-term customer engagement for MySmartPrice. Arun and his team are therefore incredibly thoughtful about creating personalized content their recipients value. His team wanted to build a custom campaign management tool to programmatically determine email content and frequency based on real-time user engagement and preferences. Requirements for this tool included being able to: • Predict which products will appeal to users based on past email engagement • Intelligently adjust promotional content to avoid fatigue (to reduce unsubscribes and improve deliverability) as seen in the example chart below Solution MySmartPrice built their custom email platform on top of Twilio SendGrid’s de...

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Leading up to the launch of the AirPods 2, many held out hope for the launch of a black color option for Apple's popular wireless headphones. Black AirPods have been on the wishlist of many since the launch of the original AirPods. In fact, early mockups by designer Martin Hajek showed what they might look like back in 2016.The first actual word of Black AirPods came only in February... Indian tech blog MySmartPrice has obtained 3D renders of what it claims will be the standard iPhone 13 model, revealing a familiar design with a few notable changes, including a smaller notch and a new diagonal rear camera layout. The website says it received the renders from unnamed "industry sources."A smaller notch has already been rumored several times for the entire iPhone 13 lineup,... MySmartPrice has spotted certifications for three new Apple batteries that it believes could be for the upcoming iPhone 12 lineup, despite them being less capacitive than the batteries in the current iPhone 11 series.The batteries are identified with the model numbers A2471, A2431, and A2466, and appear on Safety Korea, China's 3C, and the Danish agency UL Demko. Apple is expected to... Apple's forthcoming second-generation AirPods will feature a new design and improved audio performance, while its AirPower wireless charging pad will launch in the Spring, a new report claims today. Rumor site MySmartPrice said one of its "trusted sources" claims the AirPods 2, tipped for release this year, will offer be...