Gender neutral colour tone means

While baby clothing and other accoutrements have seen various changes in style in recent years, one tradition persists: pink is for girls and blue is for boys. This trend has become even more pervasive in American culture since the advent of routine ultrasound screening in recent decades. Knowing a child’s gender before birth has supplanted the traditional unisex baby colors of white, green, and yellow that were popular in decades past when parents, family members and friends were unaware of a child’s gender before birth. As more parents know the genders of their children before birth thanks to ultrasound, amniocentesis and genetic screening, shopping for gender-specific clothing has begun earlier, opening a bigger retail window for gendered baby supply purchasing. Retailers, of course, have been glad to embrace the trend in an effort to sell more to consumers. But where did this cultural trend of “pink is for girls and blue is for boys” originate? It’s worth looking at the history of gendered baby colors. A History of Pink and Blue The tradition of pink for a girl and blue for a boy seems to have become baked into culture during the latter half of the twentieth century. Looking further back, in the nineteenth and early twentieth centuries, white was often the color of choice for infants and very young children regardless of gender, largely because it was easier to launder and bleach out stains, and it was historically considered the color of innocence. Both boys and girls...

Gender-typed color preferences are widely documented, and there has been increasing concern that they affect children’s play preferences. However, it is unclear whether such color preferences exist across cultures, how they have emerged, and how gender color-coding affects performance. Chinese preschoolers ( n = 126) aged 59 to 94 months were tested. First, we assessed their gender-typed color preferences using forced-choice tasks with color cards and pictures of neutral toys in gender-typed colors. Second, we tested if gender labels could affect color preferences by labeling two gender-neutral colors as gender-typed and assessed children’s liking for them using a rating task and a forced-choice task with pictures of neutral toys in the labeled colors. Third, we assigned children a tangram puzzle (i.e., a puzzle using geometric pieces) painted either in the gender-appropriate or gender-inappropriate color and measured the number of pieces they completed and their speed. Results showed that Chinese children exhibited the same gender-typed color preferences as Western children did. Moreover, applying gender labels amplified a gender difference in color preferences, thus providing direct and strong evidence for the social-cognitive pathway underlying gender-typed preferences. Finally, color-coding as gender-appropriate or -inappropriate had no impact on performance but the gender labels improved boys’ performance. These results add to knowledge on how gender-related informati...

by Natalia Khouw What we see and interact with is in color and this includes both natural and built environments. About 80% of the information which we assimilate through the sense, is visual. However, color does more than just give us objective information about our world-it affects how we feel. The presence of color become more important in interior environment, since most people spend more time inside than outside. Is there a gender difference in response to color? Although findings are ambiguous, many investigations have indicated that there are differences between gender in preferences for colors. Early investigations done by by Guilford (1934) on the harmony of color combinations found that a person is likely to see balance in colors that are closely related or the opposite. Guilford also found some evidence that more pleasing results were obtained from either very small or very large differences in hue rather than medium differences, with this tendency more frequent in women than men. A review of color studies done by Eysenck in early 1940's notes the following results to the relationship between gender and color. Dorcus (1926) found yellow had a higher affective value for the men than women and St. George (1938) maintained that blue for men stands out far more than for women. An even earlier study by Jastrow (1897) found men preferred blue to red and women red to blue. Eysenck's study, however, found only one gender difference with yellow being preferred to orange ...

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No matter what your living situation may be, creating rooms where everyone feels welcome is key to a happy (and inviting) household. This is particularly true for couples, nurseries, and, of course, anyone with a Mix patterns that do not lean too masculine or feminine. Hearing the word "pattern" when choosing fabrics and accessories for a room can seem a bit intimidating. But, you can rest assured knowing that there are plenty of Alyssa Rosenheck/Design by Jessica McCarthy Balance does not mean you can't use color. Similarly, a balanced room can and should use color. "Creating a gender-neutral space does not mean your entire space needs to be only white or cream. Explore with color and pattern, and just be sure everyone agrees on it. If you can’t agree on paint, accessorize with color to make just as much of an impact without having to commit." TIP: Try using blue with gray undertones, greens, mauves, creams, and grays to "create a space that feels relaxing for guests without lacking drama." Alyssa Rosenheck/Design by Jessica McCarthy When you live with others, compromise is key. To make your space work for all (or, at the very least, most), Jessica says you should try to find a middle ground, particularly when it comes to big, statement furniture or wall colors: "Mauve is a good compromise for pink, and a leather sofa can feel soft with the right accessories."